South Korea’s style enthusiasts’ welcome Phillip Lim’s fourth boutique which debuted in downtown Seoul on October 16th. Lim considers this store his “thank you” to his devoted Korean patrons. Lim articulated, “My Korean customers have been very supportive since the beginning so I wanted to provide them with a complete and total vision of the brand through a unique and luxurious shopping experience.” Along with the store opening, Lim was invited to open fashion week (Seoul Collection) with his spring collection earlier this year. Take a look at this master’s amazing fall '09 pieces now residing in this flagship store!
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